Social Media Marketing can play a big part in generating leads and awareness of your small business. Like most things in life, you get better results when you plan, or create a strategy as it enables you to ensure you are reaching your ideal prospects. So how do you create a strategy for your small business social media marketing?
Search engines hate frames, so if you need to use them make sure to include a noframes tag and to create a full version of your site for the noframes client. If the search engines spiders can’t read your site then you are never going to move anywhere in the ranks. Creating a noframes site will ensure that you can even be indexed in the search engine.
If you want to add a wider range of multimedia content to your pinboards, Pinstamatic is a good tool to have. You can add audio files, text, Twitter accounts and websites to your boards, helping to attract users for longer lengths of time.
Nowadays, thanks to Web 2.0 sites one can easily generate tons of well targeted traffic using social media for startups. When done properly one can drive hordes of free traffic simply by visiting places like Facebook, Myspace, Twitter, Squidoo and others, leaving behind a comment that contains a link to a hub page, or even directly to their offer.
With the right language you can often direct people towards you. Writing articles and guest blogs can show what your company does and give more information about why they should get involved. With social media you can then post links and get people to pass them on to their friends. For example some companies have used social media to give people special discount vouchers that they pass on to friends and family. This then creates more business and spreads the word about your business.
You can venture into social media haphazardly or you can form a plan that makes sense for your business. A plan should identify your target audience, include a strategy for ongoing content generation, should identify frequency of updates and indicate the amount of time and resources you are going to allocate to managing your strategy for startups.
Customer Service and Marketing don’t work together: 80% of brand directed tweets are from unhappy customers. Not treating social media as an arm of your customer service efforts is an epic failure.
You content should be created in such a way that it looks after the needs and requirements of your visitors. These social media marketing tips have been tried and tested and they have proved to be the best in this field.